[mplpost] Video promotion

[Thomas Coxworth]

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Hiya Peter, you know for me it still comes down to the music. As a radio
programer I need very little in the way of information. If you have
a bio, some quotes ( none from your parents ! ), and a well thought
out recording then you all all that matters. If you are a childrens performer
or visual artist then I have seen video's that give presenters an idea
of what to expect.

Lately, I have been visiting web sites and listening to 'artist selected'
recordings
as this give me a good idea where they fit. In the end it all come down to
the music, and if people have seen you perform then that's another important
leg up.

Keep it simple is still the best....and get out and play.

Tom

Tom Coxworth
Producer/Folk Routes
The CKUA Radio NEtwork





"Peter MacDonald (Nutshell Music)" wrote:

> At 12:52 PM 1/22/02 -0500, you wrote:
> >My question: Would Presenters welcome a promo-kit they can watch on their
> >computer rather than reading? Or am I wasting my folky money?
> >
> >Any advice welcome.
> >
> >Tony Turner (the unknown soldier)
>
> Hi Tony,
>
> Happy for us, you are well-known in our home's CD player. Recently, the
> FOLKBIZ list had some banter about this subject. I won't take the time
> right now to search for the specific quotes. Rather, here's a summary...The
> general consensus there was that most talent buyers are fairly low-tech and
> are looking for the basics:
>
> - a non CDR disc
> - a ONE-PAGER with bio, press and reference info
> - a photo (let's call it an image, and not get into what *kind* of photo...)
> - CONTACT INFO ON **EVERY** PIECE OF MATERIAL!!!
>
> Several higher-tech buyers commented on the fact that even they'd rather
> not have to fiddle with various formats of video, dvd, CDR and CDR/W. Most
> also mentioned that they'll only go to an artists' website if that artist
> were new to them, and had already caught their attention in the tradtional
> ways, or if they had heard of them through the industry grapevine.
>
> So...what's the answer? Probably that you shoudn't *replace* the
> traditional kit with the video. But, it's another nice tool in the box, and
> might help with snagging a show. If you're going after the corporate event
> scene, I bet it would be a real winner!
>
> Please do tell us Mapleposters by summary what you find as you ask around.
> Some of us are sure to be interested!
>
> Best regards,
> Peter
> Nutshell Music
>
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